On Social Learning and Social Identity, joint with Inbal Dekel

titleOn Social Learning and Social Identity, joint with Inbal Dekel
start_date2025/04/10
schedule11h-12h
onlineno
location_infosalle R2-21
summaryWe examine how social learning and social identity interact to shape how people respond to the observed behavior of others. Across cultures and decision domains, individuals follow their ingroup more than their outgroup, but this tendency depends on subjective social identification. Strong identifiers not only follow their ingroup more but often choose the opposite of whatever the outgroup is doing. While Bayesian social learning is important, ingroup conformity accounts for a large share of ingroup influence. Outgroup differentiation varies with the strength of ingroup norms, which affect what can be learned from outgroups. Parochial learning (biased perception of ingroup expertise) plays a relatively minor role. Our findings explain why the same observed behavior might be imitated by some individuals but counteracted by others, with implications for polarization and information transmission.
responsiblesChassagnon, Apouey